Metricool alternativesfor teams
Teams look at Metricool alternatives when Starter’s single login stops working, when a client has two accounts on one network, or when X costs extra for every brand. Here is how Posty, SocialPilot, Buffer and Planable handle teams, approvals and accounts.
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Why teams look for Metricool alternatives
1 loginon Metricool Free and Starter
Starter has a single login
Metricool’s help centre says Free and Starter include a single access and don’t allow adding more people. The cheapest plan for a team is Advanced, from $53 a month billed annually.
1account per network in each brand
One account per network in a brand
Each Metricool brand holds one account per network, so a client with two Instagram accounts, or several Google Business Profile locations, uses several brands from the bracket.
$10a month for each connected X account
X is an add-on for every account
Publishing to X costs $10 a month per connected account on every paid plan, so each brand that posts to X adds to the bill.
4 Metricool alternatives worth a trial
Each option replaces Metricool for a different kind of team. Prices are list prices in USD, checked on each vendor’s own site; the sources are listed below.
Posty
Teams and agencies that want approvals, the inbox and analytics in one price per brand or client.
One workspace per brand or client, with several accounts on the same network and up to 10 people on Growth. Required approval and client approvals start on Growth, and the inbox and analytics come with every paid plan.
Where it falls short
Across many brands Posty costs more than Metricool’s brackets, and its analytics history is shorter. No X or Google Business Profile.
- How you pay
- Per workspace (one brand or client), never per seat
- Approval workflows
- Growth and Accelerate; your team then the client on Accelerate
- Comments and DMs inbox
- Comments and messages on every paid plan, from Bluesky, Facebook, Instagram, Threads and YouTube
SocialPilot
Agencies with many accounts per client that want white-label reports and clients approving from a link, priced by account caps.
Priced by social accounts rather than brands, so several accounts per client fit one plan. Standard adds 3 users and team approval for $42.50 a month billed annually, and Premium adds client approval from a link.
Where it falls short
Essentials has no analytics, inbox or approvals, and client approval needs Premium at $85 a month.
- How you pay
- Per plan, each capping social accounts and users; extra accounts $4 and extra users $5 a month
- Approval workflows
- Standard ($42.50 a month billed annually) and above; a content scheduler’s posts wait for a manager
- Comments and DMs inbox
- Standard and above: comments and DMs from Facebook and Instagram, comments from LinkedIn Pages
Buffer
Creators and small teams that mainly publish, want a low entry price and reply to comments rather than messages.
Per channel, so a second Instagram account is one more channel, and the Team plan includes unlimited users and approvals. X is a channel like any other, with no add-on.
Where it falls short
No direct messages in the inbox, and the bill grows with every channel.
- How you pay
- Per connected channel
- Approval workflows
- Team plan only ($10 a channel a month, billed annually)
- Comments and DMs inbox
- Comment replies on every plan; no direct messages
Planable
Content teams that want unlimited users per workspace and publish to X, within a monthly post allowance.
Per workspace with unlimited users on every plan, so adding people never needs a higher plan. Required approval and client approvers start on Pro.
Where it falls short
Posts are limited to 60 or 150 per workspace a month, and the inbox and analytics are paid add-ons.
- How you pay
- Per workspace, with unlimited users
- Approval workflows
- Optional approval on Basic; required approval from Pro; multi-level on Enterprise
- Comments and DMs inbox
- An add-on at $9 a workspace a month ($90 a year); DMs from Facebook and Instagram only
Every option in one table
Posty first, then Metricool and the rest of the shortlist.
- How you pay
- PostyPer workspace (one brand or client), never per seat
- MetricoolPer bracket of brands (up to 5, 10, 15, 25 or 50), plus $10 a month for each connected X account
- SocialPilotPer plan, each capping social accounts and users; extra accounts $4 and extra users $5 a month
- BufferPer connected channel
- PlanablePer workspace, with unlimited users
- Lowest paid plan
- PostyStarter, $24 a workspace a month billed annually, or $29 monthly
- MetricoolStarter, $20 a month billed annually, or $25 monthly, for up to 5 brands
- SocialPilotEssentials, $25.50 a month billed annually, or $30 monthly, for 7 social accounts and 1 user
- BufferEssentials, $5 a channel a month billed annually, or $6 monthly
- PlanableBasic, $32.50 a workspace a month billed annually, or $39 monthly
- People included
- Posty1 on Starter, up to 10 per workspace on Growth, unlimited on Accelerate
- MetricoolOne login on Free and Starter; unlimited team members on Advanced and Custom
- SocialPilot1 on Essentials, 3 on Standard, 6 on Premium, unlimited on Ultimate; unlimited client seats from Premium
- Buffer1 on Essentials; unlimited on Team at no extra charge
- PlanableUnlimited users on every plan
- Approval workflows
- PostyGrowth and Accelerate; your team then the client on Accelerate
- MetricoolAdvanced (from $53 a month billed annually) and Custom; a single rejection stops the post
- SocialPilotStandard ($42.50 a month billed annually) and above; a content scheduler’s posts wait for a manager
- BufferTeam plan only ($10 a channel a month, billed annually)
- PlanableOptional approval on Basic; required approval from Pro; multi-level on Enterprise
- Client approvals
- PostyClients approve in their own workspace and count towards its people
- MetricoolOn Advanced, reviewers without an account approve or reject from an emailed link
- SocialPilotPremium ($85 a month billed annually) and above; clients approve signed in or from a link without signing in
- BufferClients approve with their own Buffer login on the Team plan
- PlanableClients join as approvers with their own account, from Pro; not on Basic
- Comments and DMs inbox
- PostyComments and messages on every paid plan, from Bluesky, Facebook, Instagram, Threads and YouTube
- MetricoolEvery plan, one brand at a time: comments and DMs from Facebook and Instagram; comments from TikTok, LinkedIn and YouTube
- SocialPilotStandard and above: comments and DMs from Facebook and Instagram, comments from LinkedIn Pages
- BufferComment replies on every plan; no direct messages
- PlanableAn add-on at $9 a workspace a month ($90 a year); DMs from Facebook and Instagram only
- Analytics
- PostyEvery paid plan: 30-day history on Starter, 90-day on Growth, 1-year on Accelerate
- Metricool30 days of history on Free; unlimited on paid plans, except 30 days for X; PDF and PPT reports from Starter
- SocialPilotNone on Essentials; analytics and PDF reports from Standard; white-label and competitor reports from Premium
- Buffer30 days of history on Free; unlimited history and reports on paid plans; branded reports on Team
- PlanableAn add-on at $14 a workspace a month ($140 a year); included on Enterprise
- Post limits
- PostyUnlimited posts on every paid plan
- Metricool20 a month on Free; unlimited on paid plans, with a fair use review above 600 posts per brand a month
- SocialPilotEach plan caps the posts you can create and queue; the pricing page publishes no figures
- BufferUnlimited on paid plans, within a 5,000 post fair use cap per channel
- Planable60 posts a workspace a month on Basic, 150 on Pro, unlimited on Enterprise
- Networks
- PostyBluesky, Discord, Facebook, Instagram, LinkedIn, Pinterest, Threads, TikTok, WordPress and YouTube. No X or Google Business Profile.
- MetricoolFacebook, Instagram, Threads, Bluesky, LinkedIn, Pinterest, TikTok, YouTube and Google Business Profile, plus X as an add-on
- SocialPilotFacebook, Instagram, LinkedIn, X, Threads, TikTok, Pinterest, YouTube, Google Business Profile, Bluesky and Tumblr
- BufferInstagram, Facebook, TikTok, LinkedIn, YouTube Shorts, Threads, Pinterest, Bluesky, X, Mastodon and Google Business Profile
- PlanableFacebook, Instagram, LinkedIn, X, TikTok, YouTube, Pinterest, Threads and Google Business Profile
- Free plan
- PostyLink in Bio only; scheduling needs a paid plan
- MetricoolYes: 1 brand, 20 published posts a month and 30 days of analytics, with no card; no LinkedIn or X
- SocialPilotNone; a 14 day trial with no card required
- BufferYes: 3 channels, 10 scheduled posts per channel at a time, 1 user
- Planable50 posts in total, with no time limit and no card required
How to choose a Metricool alternative
- Count the people, not just the brands
- Metricool prices brands and keeps its lower plans to one login. Posty allows 10 people per workspace on Growth, Planable and Buffer’s Team plan allow unlimited users, and SocialPilot includes 1 to 6 users before Ultimate.
- Count the accounts on each network
- If a brand has two accounts on one network, Metricool counts two brands. Posty workspaces, SocialPilot and Buffer count accounts, so a second account sits beside the first.
- Decide who approves, and on which plan
- Metricool’s approvals start on Advanced. Posty includes required approval and client approvals from Growth, Planable from Pro, and SocialPilot has team approval from Standard and client approval from Premium.
- Weigh analytics against workflow
- Metricool keeps unlimited analytics history on paid plans. Posty keeps 30-day to 1-year by plan. If reports are your main deliverable, compare history before switching.
Questions about Metricool alternatives
- Which Metricool alternative suits a small team?
- Posty, if the team works on one brand: Growth is $32 a workspace a month billed annually for up to 10 people, against $53 for Metricool Advanced. For many brands, Metricool itself or SocialPilot usually costs less.
- Can I add team members to Metricool Starter?
- No. Metricool’s help centre says Free and Starter include a single access and don’t allow adding more people. Collaborators need Advanced or Custom.
- Does Metricool charge extra for X?
- Yes. X is an add-on at $10 a month per connected account, on Starter and above, so each brand that posts to X adds to the bill.
- Is there a Metricool alternative with a free plan?
- Buffer’s free plan schedules to 3 channels. Posty’s Free plan includes Link in Bio only; scheduling starts on Starter at $24 a month billed annually.
- Can I move my planned posts from Metricool?
- Posty does not import from Metricool. Create a workspace for each brand, connect your accounts, recreate the posts still planned, and remove them from Metricool so nothing publishes twice.
Sources
Vendors change plans often. Every competitor fact on this page comes from the vendor’s own pricing page or help centre, checked on the date shown. Posty’s figures come from the pricing page.
Metricool, checked 27 October 2026
- Metricool pricing
- Metricool Help: differences between Free and paid plans
- Metricool Help: the approval system
- Metricool Help: add a collaborator
- Metricool Help: the Inbox
- Metricool Help: connecting social networks to a brand
- Metricool Help: publishing by social network
- Metricool Help: fair use policy for scheduling
SocialPilot, checked 27 October 2026
Buffer, checked 27 October 2026
Planable, checked 27 October 2026
See whether Posty fits your team
Create a workspace, connect your accounts and run a week of posts through your approval rule before you decide.